What are the restrictions on sexy underwear promotion

What are the restrictions on sexy underwear promotion

Background introduction

Sexy underwear is a sexy underwear that focuses on personality, artistic and visual effects.However, there are some restrictions in the marketing and publicity of sexy underwear.Let’s discuss these restrictions below.

Sexual hint restriction

The design and production of sexy underwear pay attention to details, and aims to show figures and beauty.However, the advertisements and publicity of sexy underwear should not be exposed too much, do not allow excessive hints, and do not allow direct exposure to direct sexuality such as naked skin.

Bad hint restrictions

The design and production of sexy underwear should never include any pornographic or easy to cause adverse association elements.Advertising and publicity should also avoid adverse hints such as excessive exposure or excessive teasing, so as not to cause social adverse reactions.

Fake publicity restrictions

Interesting underwear advertisements and publicity do not allow false publicity or misleading consumers.Advertising and publicity content must be true and credible, and there must be no exaggeration and false publicity.Because once it is exposed, it will not only cause damage to the brand image, but also have a significant impact on the corporate image.

Do not insult others’ restrictions

Interesting underwear advertisements and publicity must not insult others, and must not discriminate against any race, gender, religion or sexual orientation.Although sexy underwear is facing adults, brand propaganda must abide by public morality, and it must not cause bad impact.

Moderate exposure restrictions

Interesting underwear advertisements and publicity can moderately display the dewy parts, but they need to abide by relevant laws and regulations. They cannot be excessively exposed. They must be moderate.At the same time, pay attention to avoid excessive funny, so as not to cause negative reactions.

Minor protection restrictions

As adult products, sexy underwear advertisements and publicity must be stated that the words "18+" must be stated to protect the healthy growth of minors.Advertising and publicity for minors are not allowed, otherwise they will be considered irresponsible for minors.

Invading privacy restrictions

Interesting underwear advertisements and propaganda must not invade the privacy of others.Protecting consumers’ personal privacy is the bottom line that enterprises should follow.Any form of violation of privacy is not allowed.

Health and safety restrictions

Interesting underwear advertisements and publicity must follow relevant laws and regulations, and cannot include any violations of sanitary or safety standards.Otherwise, it will be punished by enterprises and damage to consumers’ rights and interests.

Regional limit

There are also strict restrictions on the promotion and sales of sexy underwear.These restrictions are usually considered for religion, culture and other aspects.Therefore, when promoting and marketing sexy underwear, the restrictions of relevant areas are also needed.

Marketing strategy limit

There are many restrictions on the marketing strategy of sexy underwear.For example, it is impossible to use erotic patterns in online advertising, not packaged with free product packaging, and cannot be given away from couple condoms.These restrictions will have an impact on the comprehensive promotion of sexy underwear.

in conclusion

In general, although sexy underwear is considered a type of sexy underwear, in terms of advertising and publicity, it is necessary to follow relevant laws and regulations and social morality to avoid adverse effects.Only on the basis of compliance with various restrictions can sexy underwear continue to develop in the market.

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